Superior Hotel
FIFA CLUB WORLD CUP FILMMichelob ULTRA
We kicked off the first-ever FIFA Club World Cup at the hotel hosting players and fans. The stakes? The ultimate Michelob ULTRA.
Michelob ULTRA is the unofficial sponsor of friendly competition. So when it became the official beer of the Fifa Club World Cup, ULTRA tapped the legendary Lionel Messi to bring the competition to a new playing field. And no, it was not a soccer field.
As seen in Muse, Little Black Book, and USA Today.
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Contributions: Creative Development, Art Direction, Graphic Design, Shoot Styling, and Casting (was not involved in edit or post production)
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Copywriter: Lesley Scheuermann
CDs: Brad Phifer, Nik Reed, Will Binder
Producers: Rodrigo Niño, Dave Lambert -
Directors: Pantera (Brian Kazez & Pato Martinez)
LP: Stephanie Bruni
DP: Arseni Khachaturan
Editors: Jojo King, Nik Kohler
Sound Design: Kai Scheer, Raphäel Ajuelos
Color: Joseph Bicknell
[Smuggler, Cabin Editing, Preymaker, Company 3 New York, APM Music, Concret Form]