NFL PARTNERSHIP SPOTBeyond the Goalpost
We brought the metaphor of moving goalposts to life.
As an official sponsor of the NFL, Accenture turned the goalpost into a symbol of relentless pursuit. Because once you reach a certain level, the target is always moving. Accenture just helps you move with it. The spot launched during the Philadelphia Eagles vs. Dallas Cowboys season opener.
As seen in Medium, Little Black Book, and Shots Magazine.
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Contributions: Creative Development, Art Direction, Graphic Design, Shoot Styling, Casting, Editing
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Accenture Song CCO: Neil Heymann
Creative Director: Amy Warblin
Senior Copywriter: Will Halsted
Copywriter: Ruby Robinson
Art Director: Alicia Novoa
Producers: Ally Churchwell, Neha Palvai -
Director: Jovan Todorovic
DOP: Anthony Carella
Editor: Milena Petrovic
Colorist: Mikey Rossiter
Production Designer: Alec Contestabile
Composer: Michelangelo Rodriguez